Stop Guessing. Start Growing. Find the 3 Channels That Actually Work for Your Business.

Most business failures aren't due to a lack of hard work or skill—they are the result of poor decision-making. Entrepreneurs often grab the first marketing idea they see, wasting time and money on "spray-and-pray" tactics that aren't right for their industry or target audience.

20 Ways to Get More Customers is a masterclass in iterative growth. This course moves you away from hope-based marketing and into a "lab mindset," where you evaluate 20 distinct traction tactics to find the specific combination—your "magic three"—that will drive predictable revenue for your business.

📦 What You’ll Get

30 High-Impact Video Lessons: 3 hours of expert guidance covering the 20 customer acquisition tactics in detail.
Over 100 Real-World Examples: From big brands like Tesla and Airbnb to scrappy SME plays, see exactly how these tactics work in practice.
The 6-Step Evaluation Worksheet: A step-by-step tool to brainstorm, score, and filter all 20 tactics based on your specific business goals.
The 7-Step Test Framework: Learn to build bulletproof, low-cost experiments with sharp objectives, clear KPIs, and "failure lines" so you can pull the plug early on what isn't working.
100% Money-Back Guarantee: Try the course risk-free. If you change your mind within 24 hours, request a full refund—no questions asked.

🧭 What You’ll Learn

Spearfishing vs. Wide Nets: Understand your market approach matrix and whether you should be hand-picking high-value clients or using mass-market demand generation.
The Four Growth Channels: Master the core pillars of growth: Promote (advertising & PR), Create (content & SEO), Relate (direct sales & community), and Leverage (partnerships & virality).
Tearing Down Biases: How to eliminate the "unfamiliar" or "uncomfortable" biases that stop you from trying the very tactic that could scale your business.
Iterative Decision-Making: Why more options, better thought out, leads to better decisions and reduced risk.
Scaling Trust, Not Just Traffic: Why relationships and expertise are the real multipliers in high-value B2B sales.

🔥 Why Enrol?

Build an Engine, Not a Wishlist: You won't just watch videos; you will build a specific plan for four growth experiments to run immediately.
Be Ruthless with Data: Learn to define what "good" and "bad" look like before you spend a penny, saving weeks of wasted effort.
Stop Wasting Marketing Budget: By limiting time and cost on every test, you protect your most critical resources while searching for winners.
Clarity over Guesswork: Walk away with a repeatable playbook for testing and scaling new acquisition channels as your market changes.

Traction isn’t magic—it’s momentum earned through movement. Stop the guesswork and start building your growth playbook today.

James Summers

Straight-talking trainer helping founders turn strategy into execution.

Quick Links

Popular Courses